Buffalo Bills and the American Heart Association take CPR awareness to the turf

Representatives from the American Heart Association, Buffalo Bills, and Highmark Blue Cross Blue Shield present Heartsaver Hero Awards to Nick Maneely and Tom Schmitz on the 50 yard like of Highmark Stadium
The American Heart Association and the Buffalo Bills present Heartsaver Hero Awards to Nick Maneely and Tom Schmitz before the game. Nick and Tom helped save Dale Lazarro with CPR (right).

Fans attending the Buffalo Bills vs. the Arizona Cardinals National Football League (NFL) game at Highmark Stadium on September 8th had the chance to join the American Heart Association’s Nation of Lifesavers™ through an immersive cardiopulmonary resuscitation experience (CPR), part of the Bills’ continuing commitment to CPR education.

According to American Heart Association data, 9 out of every 10 people who experience cardiac arrest outside of a hospital die. This is in part because they do not receive immediate CPR more than half of the time. With nearly 3 out of 4 cardiac arrests outside of the hospital occurring in homes, knowing how to perform CPR is critically important[1]. CPR, especially if performed immediately, could double or triple a cardiac arrest victim’s chance of survival[2]. The Bills and the American Heart Association share a joint commitment to increase the chain of survival throughout western New York and the Buffalo area.

“Together with the Buffalo Bills, we are reversing statistics that say 350,000 people in the U.S. experience sudden cardiac arrest outside of the hospital and far too many of them – 90% in fact – will not survive,” says Megan Vargulick, executive director of the American Heart Association, Buffalo/Niagara region. “We are so thankful to the Buffalo Bills for their commitment to making sure everyone knows what to do in a cardiac emergency. With today’s game we are turning bystanders into lifesavers.”

Now in its 100th year, the American Heart Association is the worldwide leader in resuscitation science, education and training, and publisher of the official scientific guidelines for CPR. The Nation of Lifesavers™ movement is the Association’s most recent demonstration of the commitment to CPR education.

Nick Maneely, Tom Schmitz and Dale Lazzaro pose on the field with the Heartsaver Hero Awards
Nick Maneely, Tom Schmitz and Dale Lazzaro on the field at Highmark Stadium

Before the game, the American Heart Association recognized a group of individuals with a Heartsaver Hero Award during a special ceremony. While watching his son play lacrosse, Dale Lazzaro’s heart stopped. Thankfully, Nick Maneely, Tom Schmitz, Bill Harris and Ryan Robins all took action. They worked together as links in the chain of survival to save Dale’s life.

The Heartsaver Hero award is the official recognition of the American Heart Association acknowledging the heroic act of performing CPR, a critical link in the chain of survival. The American Heart Association recognizes the heroes that have stepped in to help save a life during a cardiac emergency, playing a part in the chain of survival. Those bystanders have performed CPR or Hands-Only CPR to assist and helped to improve the survival rate of people who receive bystander CPR.

A Hands-Only CPR demonstration
Teaching Hands-Only CPR on the Billevard before the game

In addition to the in-game honors, attendees had the opportunity to learn Hands-Only CPR with instruction available on the “Billevard” outside Highmark Stadium. Quick, simple and easy-to-learn, Hands-Only CPR has been shown to be as effective in the first few minutes as conventional CPR for cardiac arrest at home, at work or in public[3].

“We are grateful to be working in collaboration with the American Heart Association and Highmark Blue Cross Blue Shield as we continue outreach around our Bills HeartBEAT initiative and the importance of CPR Education, Awareness and Training,” said Michelle Roberts, Buffalo Bills vice president of Community Impact.

As a founding member of the Nation of Lifesavers™ movement, the Buffalo Bills have made a five-year, $1 million  commitment to train thousands of Western New Yorkers in Hands-Only CPR, over the next five years through community empowerment events, will increase the confidence and ability of members of the community to perform bystander CPR. Because about 70% of out-of-hospital cardiac arrests happen at home, odds are the person who needs CPR will be a family member or friend[4].

For more information on Hands-Only CPR visit, cpr.heart.org.


[1] https://www.ahajournals.org/doi/10.1161/CIR.0000000000001123?utm_campaign=2023stat-update&utm_source=heart&utm_medium=link&utm_content=statshome

[2] https://www.ahajournals.org/doi/10.1161/CIR.0000000000001052?utm_campaign=2023stat-update&utm_source=heart&utm_medium=link&utm_content=statshome

[3] https://www.ahajournals.org/doi/10.1161/CIR.0000000000001052?utm_campaign=2023stat-update&utm_source=heart&utm_medium=link&utm_content=statshome

[4] Heart Disease and Stroke Statistics—2022 Update: A Report From the American Heart Association