Weis Markets supports heart and brain health through American Heart Association’s Life Is Why campaign

Weis Markets is proud to support the American Heart Association, the world’s leading nonprofit organization focused on heart and brain health for all, through Life Is Why™, a cause marketing campaign benefitting the American Heart Association. Life Is Why inspires consumers to celebrate their reasons to live healthier, longer lives – by giving.

From Feb. 1 – 28, all 198 store locations across seven states will provide shoppers the opportunity to donate in a quick and easy way to support the mission of the American Heart Association. Customers can choose to donate $1, $3, $5, $10 or round up at check-out. Weis Markets has raised over $1 million for the American Heart Association through the Life is Why campaign since 2019.

Donations through the Life is Why campaign – no matter the amount – allow the Association to implement initiatives such as:

  • Fund research that can improve the health outcomes of heart and stroke patients;
  • Train more than 2.5 million high school students in CPR annually;
  • Support the work of local entrepreneurs and organizations working to improve health outcomes in under-resourced communities.

To learn more about the Life Is Why We Give campaign and other participating companies, please visit www.heart.org/lifeiswhywegive.